in-cosmetics Global
8 – 10 April 2025

Exhibitor information

Thank you for choosing to exhibit at in-cosmetics Global. We understand preparing for an exhibition can be daunting, whether you’ve been an exhibitor before or it’s your first time. We’ve created this page with lots of information to support you in the run up to the exhibition. It contains marketing information, venue information, dates, and deadlines. Use the quick links below to find the information you are looking for.

Scam Warning

We have received reports that exhibitors are being contacted by a third party claiming to sell the in-cosmetics Global 2025 attendee lists. Please be aware that RX does not sell its attendee lists, and any entities purportedly offering them are likely fraudulent. We strongly advise you to stay vigilant, exercise caution with such emails, and refrain from engaging with the sender.

Exhibitor Preparation Masterclass

Whether you’re well into preparations for in-cosmetics Global 2025 or just getting started, our Exhibitor Preparation Masterclass is your essential guide for show success! From the latest show updates to key operational and marketing insights, we’re here to support your journey.

When: 27 November 2024 at 14:00 GMT.

Smart Event Masterclass

Unlock streamlined lead capture with our smart event technologies designed with your success in mind. Discover how the Lead Manager App and Colleqt QR Code can enhance your lead capture efficiency at in-cosmetics Global 2025.

When: 30 January 2025 at 14:00 GMT.

Exhibitor Welcome Pack

Preparing for a show can be quite a task, so we have curated an Exhibitor Welcome Pack including all the need-to-know details and information for you to follow to ensure you make the most of the event.

Coming January 2025

Exhibitor manual

The exhibitor manual is your go to source for everything logistical you need to prepare and book for the event. The manual contains venue information, stand information, build submissions and regulations, suppliers list, tasks and order deadlines, catering, contractor information, security and so much more. It's imperative you read the manual and familiarise yourself with all the information. You will be able to access the manual once it’s live from your portal account. If you have any further questions, please contact our operations team - [email protected]

Exhibitor Manual coming soon

Exhibitor portal and literature

Your exhibitor portal account allows you to manage your company's visibility and product information. Ensure your details are uploaded for inclusion in the online exhibitor and product directories, as well as the Official Show Catalogue.

Through the portal, you can register your stand personnel to receive event badges and request visa letters. We recommend completing these tasks in advance to streamline your access to the exhibition halls.

Monitor your progress leading up to the event via your Exhibitor Dashboard, which provides performance analytics, insights, and benchmarking against other exhibitors.

Showtime Media produces our official event literature, including the Event Preview, Catalogue, and Pocket Guide. Since all onsite materials are printed, it is essential to submit your information by the specified deadlines to ensure inclusion.

If you are interested in exploring advertising opportunities in our official event literature, please click here for the media kit.

Key dates & deadlines

ASAP

 

20 Nov 24

 

27 Nov 24

  • Attend Exhibition Preparation Masterclass

 

10 Jan 25

  • Deadline to add sharers to your stand to be included in the Official Event Preview.

 

30 Jan 25

  • Attend Smart Lead Event Webinar

 

XX Feb 25

11 Feb 25

  • Deadline to submit display information and awards application for:

o   Sensory Bar
o   https://www.in-cosmetics.com/global/en-gb/forms/sensory-bar-submission.html

o   Make-Up Bar
o   https://www.in-cosmetics.com/global/en-gb/forms/makeup-bar-submission.html

 

13 Feb 25

  • Deadline to apply to participate in R&D Tours

 

18 Feb 25

  • Deadline to submit display information and awards application for:

o   Innovation Zone Best Ingredient Award
o   https://www.in-cosmetics.com/global/en-gb/forms/innovation-zone-box-product-information.html

o   Green Ingredient Award
o   https://www.in-cosmetics.com/global/en-gb/forms/green-ingredient-award-submission.html

o   Sustainable Stand Award
o   https://www.in-cosmetics.com/global/en-gb/forms/sustainable-stand-award.html

o   Rising Star Award
o   https://www.in-cosmetics.com/global/en-gb/forms/rising-star-award.html

o   Sustainability Zone Display
o   https://www.in-cosmetics.com/global/en-gb/forms/sc-pod-information.html

21 Feb 25

  • Deadline to complete your online company profile for a full listing in the Official Show Catalogue.
  • Add sharers to your stand to be included in the Official Show Catalogue.
     

27 Feb 25

  • Deadline to book on to Boost your Test at the show
     

5 Mar 25

  • Submit your electronic Press Pack to [email protected] (we no longer accept hard-copy press packs at the press office on-site). 
     

04 Apr 25

  • Deadline to register all stand personnel before the event and print their badges for easy access to the halls.
     

07 Apr 25

  • Final reminder to upload documents & customise questions in the Lead Manager App to be show ready.
  • Download and Access Lead Manager App via your portal account.
     

08 Apr 25

  • Bring your printed exhibitor badge to registration at 8 am to collect your lanyard and badge holder for show access.
     

15 Apr 25

  • Log in to your portal to access and download leads captured via Lead Manager App and Colleqt QR Code.

Event timings

This year’s in-cosmetics Global is taking place in RAI Amsterdam in halls 1, 2, 3, 4, 5, 6, 11, 12, 13 and European Foyer.

The show dates & times:

Tuesday 8 April 2025

08:00 – 18:00 | Halls open to exhibitors

09:00 – 18:30 | Show opens to visitors

18:00 – 19:30 | Awards and After Party

 

Exhibitor registration will be open from 8.00 AM on show days at a location tbc. 


Wednesday 9 April 2025

08:00 – 18:30 | Halls open to exhibitors

09:00 – 18:00 | Show opens to visitors


Thursday 10 April 2025

08:00 – 19:30 | Halls open to exhibitors

09:00 – 17:00 | Show opens to visitors

17:30 – 19:30 | Breakdown - removal of hand carriable items only

(No space only stands dismantling allowed. Only the removal of valuable items is permitted.  E.g. Audio-Visual equipment)

Build up date & times:

Friday 4 April 2025

14:00 – 22:00 | Space Only (for a pre-paid fee and all unloading must be booked through DB Schenker. No self-off loads are permitted on this day)


Saturday 5 April 2025

08:00 – 22:00 | Space Only

 

Sunday 6 April 2025

08:00 – 22:00 | Space Only

14:00 – 20:00 | Shell Scheme Exhibitors

22:00 | All stand construction must be complete


Monday 7 April 2025

This day is for stand dressing only

08:00 – 20:00 | Space only and Shell Scheme Exhibitors.
All stand construction, displays and exhibits must be complete.

20:00 | Halls close

 

Please note: Exhibitor registration opens at 14:00 on Sunday, 6 April 2025, location TBC. Be sure to bring your printed badge to collect your sleeve and lanyard, and we recommend securing these items before 8 April 2025.

 

Breakdown date & times:

Thursday 10 April 2025

17:30 – 19:30 | Removal of portable exhibits and displays

 

Friday 11 April 2025

08:00 – 22:00 | Dismantling and removal of stand fitting

 

Saturday 12 April 2025

08:00 – 12:00 | Dismantling and removal of stand fitting

Awards & After Party

At in-cosmetics Global, we’re excited to celebrate our exhibitors’ innovations! Enter awards like the Innovation Zone, Green Ingredient, Sustainable Stand, Sensory Bar, Make-Up Bar, and Rising Star. Winners will be announced at our Awards & After Party on 8 April 2025, 18:00, at the Marketing Trends Theatre.

Please find the links below to enter the awards and deadlines

 

11 February 2025

 

18 February 2025

 

To find out more about the awards and view last year’s judges and winners, please visit our website.

Feature and Zone Participation

Zones:
If you've secured a spot in the Innovation Zone, Sensory Bar, Make-Up Bar, or Sustainability Zone, please submit your information for explanatory boards and guides by 18 February 2025. We recommend reviewing the requirements well in advance to allow ample preparation time. Entries after this date will not be eligible for the Innovation Zone Awards.

Innovation Zone submission information form
Sensory Bar submission information form
Make-Up Bar submission information form
Sustainability Zone Display Pod submission information form

 

R&D Tours:

If you'd like to be a stop on our R&D Tours, apply for free! Each day offers three tour slots. Our consultant, Rouah Al Wakeel, will review submissions and notify selected exhibitors of their 5-minute presentation time.

Skin Screen Protection (sponsored by Symrise)
Femcare (sponsored by Probiotical)
Mood Boosting / Neurocosmetics (sponsored by Mibelle)

 

If you would like to participate in the R&D Tours, please complete the below form by 13 February 2025 

R&D Tour entry form

For questions relating to your content and participation, please contact [email protected]

If you haven’t booked your participation, but would like to find out more, please contact your local representative.

Educational session participation

If you have booked a session in the educational programme at the event, we want to promote your session as much as possible and maximise visitor uptake.

To do this, we recommend you submit and send your session information as early as possible, as attendees are already visiting the website, visitor registration is going live in December, and the digital Event Preview goes live early February 2025.

For each speaking opportunity, you will need to provide:

  • Contact details of the person in charge
  • Speaker name, job title, biography and photo in JPEG or PNG, head and shoulders in colour
  • Presentation title (max 80 characters) and abstract (max 100 words)
  • Speakers to bring their latest presentation on USB stick to the show

Complete these forms by 20 November 2024 to be included in the entire visitor promotion campaign

FORMULATION LAB PARTICIPANTS PLEASE NOTE:
For the Formulation Lab, you will also need to provide a Formulation Sheet by 24 February 2025 to be approved by our Technical Advisor. 

You will be given access to vet and confirm the bookings of your session, so you don’t have to worry about competitors. We recommend checking bookings weekly then daily in the last two weeks leading up to the event.

For questions relating to your content and participation, please contact [email protected]

If you haven’t booked your participation, but would like to find out more, please contact your local representative.

Badging

Exhibitor badge registration will be accessible through your portal account starting in January. You can register all members of your stand personnel and request Visa Letters. It is crucial to pre-register all your stand personnel before the exhibition and ensure you have your printed badges with you at the venue. 

You must get your lanyard and badge sleeve before to the show opens for visitors. We recommend doing this before 08:15 AM on 6 April 2025.

Registration tends to get busy on opening morning. Therefore, if you intend to enter the show before 09:00 AM, you'll need to pick up your badge, lanyard, and sleeve during build up.

Exhibitor badging will be open from: 
14:00 – 18:00 on Sunday 6 April. 
08:00 – 18:00 on Monday 7 April. 

On show days (8 – 10 April), exhibitor badging will only be available at a location at the venue tbc.

Stand sharers

If you plan to invite your partners or distributors to participate on your stand with you, you can register them as Stand Sharer via your portal account at a cost of €990 per sharer.

To ensure their inclusion in the printed event preview and gain visibility in the marketing campaign, they must be registered by 10 January 2025.

SmartSpace

To offer you a unique and cost-effective stand design and build option without the hassle of expensive stand designers and builders, we used our expertise to develop SmartSpace.

You can choose fully customised bespoke or modular system stands, which can be altered to your preferences and are tailor-made to meet your needs.

Here is a little more about your options.
Bespoke package information
System solution information

 

If you’re interested in booking SmartSpace, you can contact either Ross

Ross Curran
E: [email protected]
T: 0208 439 5682

Promotional opportunities

We have sponsorship opportunities to fit every budget. Whether you are looking to build brand awareness or promote your new launches in the lead up and at the show, we have something for everyone. 

Please visit our sponsorship page to see what opportunities are available. If you can’t find what you’re looking for, we’re more than happy to develop a bespoke package that best suits your needs. Please speak to a local representative to discuss sponsorship and pricing.

If you have already purchased a sponsorship opportunity and want to find out what you need to provide and when, please reach out to a fulfilment team, and they will guide you through the process - [email protected]

Promotional banners

Make sure your clients and prospects know you'll be at in-cosmetics Global 2025! To help you highlight your presence, we've created personalised banners with your stand number. Log in to your portal, go to the badging section (available from January), and download your banners. Add them to your website, email signature, or share on social media to maximise visibility.

You can access our event assets here.

PR opportunities

Storm Communications has been our trusted PR agency for several years. Their primary responsibility is to create editorial and digital content for trade media and social platforms to boost the visibility of our event. In addition to collaborating with us on the content we provide, they can also directly assist you in securing complimentary editorial opportunities. If you have something you'd like to promote, don't hesitate to share it with them.

This year, we're thrilled to present enhanced opportunities for both onsite and pre-show promotion through our exclusive and distinctive PR package. Make sure to explore the details!

For any other inquiries related to PR, please get in touch with Storm Communications today. 

60% of visitors start their search on Covalo x in-cosmetics

Check your company profile and portfolio on Covalo x in-cosmetics. With more than 80.000 ingredients listed, Covalo x in-cosmetics is the world’s largest ingredient platform. So, if your company is not yet listed, or your profile is incomplete, get in touch with [email protected]

Complete product information = better ranking on search results = more visibility! 

60% of visitors start their search for innovation on Covalo x in-cosmetics. Be found before, during and after the event.

Accommodation

Our accommodation partner is RAI Hotel Services. We work with them to provide you and our visitors with the best rates for hotels in Amsterdam. Whether you have a small or large budget, looking for somewhere near the venue, or the city centre, RAI Hotel Services can help you find the perfect place to stay. Visit our webpage to book your accommodation  or contact the RAI Hotel Services team +31 (0)20 549 1927 or [email protected]    

Travel

As an in-cosmetics Global exhibitor, enjoy a 10% discount on Air France and KLM flights! Simply use discount code GME50117AF on www.airfrance.nl or www.klm.nl

Visa letters

If you require an invitation Visa Letter to attend the event as an exhibitor, you can apply when you register your stand personal in your portal account. While badging opens in January, if you require a letter prior to that date, please reach out to our customer services team.

Event photos

Explore the official event photos, ready for you to share or use in your promotional materials—just credit the source as "in-cosmetics Global.

View the photos here

Contact us

We’re available to help you with any questions you have leading up to the event. Please visit the meet the team page for our local representative contacts, event team, PR, and customer service contacts.

If you have any questions about a sponsorship opportunity you have booked, please reach out to our fulfilment team - [email protected]

If you have queries about the Official Event Literature and advertising opportunities, please contact Showtime Media – [email protected]

If you have questions relating to finance and invoicing, please reach out to your local representative.